Salary Negotiation

Negotiating salary is an exercise that many people find uncomfortable, even in a buoyant market.  It is worthwhile remembering that regardless of the economic climate, good candidates are always hard to find.  An employer is looking for a specific combination of qualities – relevant work experience, technical and IT skills, cultural fit, ability to fit in with the team – so when they identify their preferred candidate they are usually willing to negotiate on salary.  With this in mind, how can you increase your influence at the negotiating table?